AlphaTrAI, the San Diego-based technology solutions and services provider founded and led by wealth management industry veteran Bill Dwyer, has acquired Anchor Advisory Services, a scheduling and sales management solutions provider. Both firms have an established presence in the wealth and asset management industry, and it is anticipated that AlphaTrAI’s AI-driven capabilities will expand opportunities for Anchor and its clients, driving growth for both firms.
“We are bringing together exceptional industry talent from both companies with advanced sales and technology capabilities that will enhance the client experience, drive efficiencies and streamline operations,” said Dwyer, CEO and Chairman of AlphaTrAI. “Anchor’s expertise earned from scheduling over 50,000 meetings between advisors and wholesalers will be significantly enhanced with the integration of our technology, and together, we are uniquely positioned to advise and support wealth and asset management firms.”
This acquisition comes on the heels of AlphaTrAI filling a series of leadership roles, including adding fintech executive John F. Sweeney as President earlier in 2024 and expanding the firm’s board. According to a recent release, AlphaTrAI plans to invest in a proactive expansion of Anchor’s service offerings, geographic footprint and employee base.
“Over the past eight-and-a-half years, with nearly one million outreaches, Anchor has evolved from a leading scheduling company to a comprehensive service provider for product distributors,” said Anchor Founder and President Steve Rokoszewski. “We have had the privilege of working with 172 different clients, covering nearly every product type in the investment and asset management industry. This acquisition marks an exciting chapter in our journey as we enhance our offerings with cutting-edge technology.”
Dwyer added, “AlphaTrAI’s application of artificial intelligence for front-, middle- and back-office applications through customized technology solutions is the perfect complement to Anchor’s RIA acquisition and outsourced internal wholesaling capabilities.”
Michael Madden, Contributing Editor & Research Analyst at Wealth Solutions Report, can be reached at mmadden@wealthsolutionsreport.com.
