Dallas-based Prospera Financial Services launched a financial planning service that allows its affiliated advisors to leverage Prospera paraplanner services to meet client needs.
The “Planning Your Way” program offers four service models with different levels of support from paraplanners on the Prospera team: a data-gathering session led by a paraplanner, plan creation, presentations or a comprehensive relationship between the advisors and paraplanner to support clients.
“The proliferation of financial planning software has enhanced the ability of advisors to develop robust, personalized plans for their clients,” said Tarah Williams, President and COO of Prospera. “However, this process can be extremely labor-intensive and often requires an advisor to allocate a significant amount of time to this process. We developed this program to help our advisors consider the best options for their clients while also providing a way to elevate the resource burden on their practice.”
The program also includes a free financial planning software consultation for advisors, designed to help them identify and implement the most suitable software platform for their business.
Last year, the firm launched a family office solution, Prospera Generational Wealth, for advisors serving the ultra-high net worth segment. In April, the firm acquired the St. Louis-based, $2 billion independent broker-dealer Cutter and Company.
Michael Madden, Contributing Editor and Research Analyst at Wealth Solutions Report, can be reached at michael.madden@wealthsolutionsreport.com.
