This edition of the Wealthtech Roundup features World adding tech tools from Holistiplan, FMG, Pontera and Forms Logic; Orion and iCapital integrating on alts; Nitrogen and Advyzon expanding their partnership; Oasis releasing new research on 10 top wealthtech platforms; Zocks integrating with PreciseFP; Envestnet selling Yodlee to STG; BNY Pershing partnering with PureFacts; Osaic adding GReminders’ AI tools; Advisor360° adding upgraded AI features; TIFIN adding an AI team in India; Arch and Masttro partnering on alts data; and Cetera launching AI tools for increasing revenue with existing clients.
Larry's Take
Table stakes are rising quickly in wealthtech. A few months ago, AI notetakers brought real, rubber-meets-road AI capabilities to advisors in their tangible daily work. Now the notetakers are readily available from many firms. Instead of individual tools, they are becoming one function of multi-tools incorporating several AI advances.
This pace of change has its ups and downs for advisors. The obvious upside is that advisors can get more done and focus their time on relationships with clients and the human touch of prospecting. The downside is that evolution is moving so fast now that many tools in a tech stack will be obsolete within months.
Wealthtech providers are aware of this, so will continue to provide upgrades and reorganize platforms to keep the latest tech in advisors’ hands. But advisors’ hands will be full as they compare across vendors and re-learn the tools with each upgrade that rolls out, not to mention researching entirely new solutions not currently in their tech stacks.
If you would like to discuss this Larry’s Take further, including how these trends might impact your business, please contact me at larry.roth@rlrstrategicpartners.com.
World Adds Tools From Holistiplan, FMG, Pontera And Forms Logic
Santa Barbara, California-based RIA World Investment Advisors adds multiple solutions to its technology stack. They include a solution from Holistiplan that helps simplify and scale tax planning, a tool from Pontera for management and trading of client accounts in retirement plans, a Forms Logic solution that supports electronic document management and paperless account opening, and a FMG tool for client communication and content.
The enhancements follow the firm’s recent launch of World Managed Account Platform (WorldMAP), an open-architecture, multi-custodial investment and portfolio management platform for advisors. World also announces the appointment of Sarah McGilton as Director of Platform Technology and Strategy.
“With the ongoing expansion of our wealth management business, we are committed to providing our new and existing financial advisors with the best tools, services and solutions in the industry,” said Troy Hammond, CEO of World. “We are thrilled to follow up on the successful launch of WorldMAP by introducing additional state-of-the-art technology tools to allow our advisors to offer industry-leading solutions to their clients through efficiencies and centralization of key functions to our home office.”
Orion And iCapital Enhance Integration To Give Advisors Easier Access To Alts
Orion expands its integration with iCapital to provide advisors with single sign-on (SSO) access to alternative investments. Developed as part of Orion’s Premier Partnership Program, the integration enables advisors to jump from Orion’s platform into the iCapital Marketplace without disrupting workflow, Orion said.
With the enhanced integration, the firm said advisors are now leveraging: educational resources on alternative investments; search and filtering for private equity, private credit, hedge funds, real assets and model portfolios; research and due diligence tools for individual offerings; workflows to initiate and manage investments; and interactive dashboards for comprehensive fund lifecycle management. Orion serviced $4.7 trillion in assets under administration (AUA) and $98.6 billion of wealth management platform assets as of March 31, it said.
“Our enhanced integration with Orion illustrates our commitment to helping advisors better serve clients through easier access to alternative investments,” according to Steve Houston, Managing Director and Co-Head of iCapital Solutions. “With single sign-on to the iCapital Marketplace, unified reporting, and a full suite of tools, advisors can manage the investment lifecycle with greater efficiency and insight.”
Nitrogen And Advyzon Partner On An Integrated Portfolio Analytics And Management Platform
Nitrogen and Advyzon expand their partnership with an integrated risk analytics and portfolio management systems for advisors. Advisors can sync Advyzon portfolio and account information with Nitrogen, while Nitrogen’s Risk Number scores are now viewable on Advyzon’s interface.
Nitrogen users can also apply models from Advyzon Investment Management to proposals within Nitrogen. In addition, Advyzon users can run Nitrogen’s client reports directly from the Advyzon platform.
“This deeper integration represents a fundamental shift in how advisory firms can approach portfolio management and client relationships, and this is a great example of working closely with an integration partner to enhance the user experience as our respective capabilities evolve – versus allocating resources to simply add more integration partners,” said John Mackowiak, Chief Revenue Officer of Advyzon.
Oasis Group Releases Peaks Research Study Examining 10 Wealthtech Platforms
Wealth management consultancy The Oasis Group releases new research on wealthtech platforms, with analysis of 10 top wealthtech platforms. The study examines Addepar, Advisor360°, AdvisorEngine, Advyzon, d1g1t, Envestnet, Masttro, Orion, Private Wealth Systems and SS&C Black Diamond.
The report includes a Peaks Perspective Chart that portrays each provider along two dimensions: Current Product Offering — based on the provider’s self-reported score — and Ability to Execute, which is a mix of the leadership team’s industry experience, funding and other data. Each provider is also categorized by its market position in the wealthtech industry.
“Wealth management firms play a crucial role in the investment management landscape, providing tailored financial advice to clients,” said John O’Connell, Founder and CEO of The Oasis Group. “The wealth platforms that serve these wealth management firms are integral to the smooth functioning of investment operations, offering services ranging from digital account opening, trading, rebalancing, fee billing, to a unified web-based and mobile app client experience.
Zocks Integrates With PreciseFP For Client Onboarding and Data Collection Workflows
San Francisco-based Zocks, an AI assistant for advisors, announces an integration with Docupace‘s client engagement and data gathering software, PreciseFP. The deal allows Zocks users to automate data collection and client workflows.Zocks users can sync client conversations into PreciseFP’s account opening forms, eliminating time spent on data entry and automating onboarding. Advisors can find structured data from Zocks on many of their CRMs, financial planning tools and custodian platform through PreciseFP’s existing integrations.
“Client onboarding and data gathering have always been friction points for advisors,” said Mark Gilbert, CEO of Zocks. “As firms look to further streamline processes and eliminate manual data entry, our integration with PreciseFP accelerates key client workflows. It’s yet another step in how Zocks is automating the way advisors work beyond note taking.”
Envestnet Sells Yodlee To Private Equity Firm STG
Berwyn, Pennsylvania-based Envestnet announces the sale of its subsidiary, Yodlee, to private equity firm STG. Yodlee, an open finance and data analytics firm, will continue to operate with its current leadership and team to provide service continuity to clients.
Founded in 2002 as Symphony Technology Group, STG had over $12 billion in assets under management (AUM) as of March. STG focuses on software, data and analytics companies, and its portfolio includes RSA, Trellix and SurveyMonkey. STG says it intends to invest in Yodlee’s future growth in the open finance market. Envestnet has approximately $6.5 trillion in platform assets.
“This transaction is the first step in our value creation plan as a private company and will allow Envestnet to focus more deeply on its core connected wealth management platform, advanced insights and comprehensive solutions,” said Chris Todd, CEO of Envestnet. “Through our continued partnership with Yodlee, advisors will retain access to Yodlee data aggregation technology that helps power their business.”
BNY Pershing Partners With PureFacts For Billing And Revenue Management Solutions
BNY Pershing partners with PureFacts Financial Solutions, a provider of revenue management solutions, to add client billing and advisor compensation management capabilities. The deal adds more functions to BNY Pershing’s existing suite of Wove advisor tools.
The PureFacts solutions to be integrated include fee billing, advisor compensation planning, incentive planning and revenue management. Founded in 2010, PureFacts provides revenue management tools to over 140 investment industry clients with a combined $10 trillion in AUM.
“Collaborations of this level are why BNY Pershing’s Wove stands out in the market,” said Noam Tasch, Head of Platform Sales at BNY Pershing. “The capabilities that PureFacts brings to our clients help support BNY Pershing’s goal of simplifying, scaling, and revolutionizing the wealth management experience for advisors.”
Osaic Integrates GReminders’ AI Notetaker And SMS Reminders
After nearly a year of collaborating with Los Angeles-based GReminders, Osaic approves the integration of AI-driven tools designed to help streamline advisor workflows. Osaic affiliated advisors can access GReminders’ AI Notetaker and SMS Reminders to automate aspects of client engagement and reduce administrative workload.
The AI assistant can transcribe meetings, generate summaries, create follow-up emails and flag action items, while the SMS Reminders tool can automate text notifications to clients. GReminders was founded in 2020 to create AI-driven scheduling, client reminders and other improvements to advisor workflows.
“Advisors used to juggle a handful of disconnected tools to stay on top of meetings,” said Arnulf Hsu, Founder and CEO of GReminders. “Our expanded integration with Osaic brings AI-powered features like real-time meeting transcription and automated text message reminders directly into advisors’ existing workflows. Our interoperability capabilities are the crucial, but all too often overlooked, key to unlocking the next level of efficiency.”
Advisor360° Introduces New Virtual Assistant And Practice Reporting Engine
Needham, Massachusetts-based Advisor360° adds upgraded AI features to its advisor platform. Its new virtual assistant can respond to voice commands for everyday actions such as creating new contacts or assigning tasks. It can also answer more than 400 common questions with customized content.
An updated practice and back-office reporting engine combines financial and CRM data to generate custom reports and identify business opportunities. The new capabilities build on Advisor360°’s recently introduced generative AI meeting assistant.
“Our advanced AI assistant moves beyond intelligent response to intelligent action,” said Mat Mathews, Chief Product and Engineering Officer at Advisor360°. “It doesn’t just answer questions—it helps advisors work smarter and faster, freeing them up to focus on clients instead of navigating technology.”
TIFIN Launches Multilingual LLM Hub In India To Reach Global Markets
Boulder, Colorado-based TIFIN adds a 10-person AI team in India to focus on financial LLMs and multilingual AI capabilities. The new hub complements TIFIN’s existing AI teams in the U.S. and Spain, and is part of the firm’s strategy of leveraging AI talent from around the world.
The India base adds to TIFIN’s ability to serve international customers in multiple languages and time zones when building AI applications. TIFIN has additional AI teams via its product companies, including Magnifi, @Work and Sage. TIFIN’s backers include J.P. Morgan, Morningstar, Hamilton Lane, Franklin Templeton and SEI.
“Our mission is to improve wealth outcomes through accessible, personalized AI,” said Uttung Malkan, Chief Operating Officer for TIFIN India. “Building this multilingual team in India expands our ability to do that — faster, smarter, and for more people globally.”
Arch Teams With Masttro To Give UHNW Investors Enhanced Alts Data
Arch and Masttro announce a strategic partnership to offer investors a digital platform to manage alternatives reporting, capital call workflows, K-1s and portfolio monitoring. Arch is offering Masttro platform users a view of their total net worth and portfolios, including asset class, geography, age of investment and manager, the firms said.
Arch operates a private investment management portal for K-1 workflows, automating operations and reporting for financial professionals, while Masttro provides wealthtech solutions for RIAs, family offices, wealth managers and ultra-high net worth (UHNW) investors. The integration will “route real-time alternative investment data into Masttro’s next-generation platform, enabling enhanced wealth visualization across liquid and illiquid assets and liabilities in a single dashboard,” the firms said.
“Arch believes in a future where private markets portfolios have the same level of transparency as public investments,” according to Ryan Eisenman, CEO and Co-Founder of Arch. “Partnering with Masttro provides allocators across the world with greater visibility, going beyond alts data management to modernize the time-consuming process of managing, tracking and reporting on alternative investments,” he said.
Cetera Launches Suite Of AI Tools For Identifying Revenue Opportunities With Existing Clients
San Diego-based Cetera announces the launch of a new suite of AI tools designed to help advisors increase revenue growth from their existing clients. The IntelligenceEngine platform, which is under the umbrella of Cetera’s Share of Wallet suite, combines advanced analytics, planning and client engagement.
IntelligenceEngine includes: GrowthLine, an AI engine that identifies revenue opportunities and suggests client communication; Jump AI, software that uses natural language processing to mine client meetings for insights; and AdviceWorks, an account aggregation solution that provides linking with and visibility into clients’ external accounts. Cetera managed over $554 billion in AUA and $246 billion in AUM as of March 31.
“With IntelligenceEngine, we’re enabling advisors to scale meaningful conversations and drive measurable outcomes from their existing client base,” said Christian Mitchell, Chief Solutions Officer at Cetera. “This solution was designed to strategically connect the dots between data, planning, and action. Each element powers the next, creating a multiplier effect on efficiency and growth.”
Wealth Solutions Report can be reached at info@wealthsolutionsreport.com.
